Kenya Coast Tourism Association (KCTA) has partnered with GiveDirectly to cushion tourism workers from coastal Kenya against Covid-19.
GiveDirectly is a non-profit organization operating in East Africa that helps families living in extreme poverty by making unconditional cash transfers to them through mobile phones.
The programme targets those who lost jobs, those on pay cuts, and those self-employed like beach operators, acrobats, disco jockeys who earn their livelihood from tourism.
KCTA CEO Julius Owino said each of the workers will receive ksh4000 (approximately $40) monthly for the next three months.
The cash transfer is set to kick off in a few weeks.
“At first we thought of buying items like soap for the tourism industry workers but we realized the needs vary and settled for cash transfer. We will be sending the cash in the next two to three weeks and this will be done every month for three months,” said Owino.
The CEO further challenged the County governments of Mombasa, Lamu, Kilifi, Taita Taveta, Kwale, and Tana River targeted by the relief programme to consider hotel workers as frontline workers by pushing for their urgent vaccination.©Standard Gazette, 2021. Unauthorized use and/or duplication of this material without express and written permission from this site’s publisher is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Standard Gazette with appropriate and specific direction to the original content.